Blog Goal Setting – Be SMART

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Every week over at my favorite blog community, Blog Engage, they run a feature called word of the week (I think that is what it’s called).  Last time that I participated, I wrote a an article about how to promote your blog and the response was very positive.  This week the word is “Blogging Goals” and as we start a new year, I can’t think of a better topic.

As a business owner, and a HR professional, I am well versed on the topic of goal setting and how it can positively impact an organization and the same is true for your blog.

Blog Goal Setting

When it comes to setting goals for your blog, remember to be SMART.  I don’t mean smart as in intelligence (although that is a good idea), I am referring to an acronym:

S = Specific
M = Measurable
A = Attainable
R = Realistic
T = Timely

Another good idea is to actually write your goals down, so that is what I will do right now and share them with you all.

Specific– Blogging Goals should be specific and clear.  What are you going to do and how are you going to do it.  I have three specific blogging goals for 2010.

  1. Reach the $1,ooo mark per month in profit.
  2. Add 1000 new rss subscribers
  3. Start 1 more blog

Measurable – How will you know if you reached your goals if you can measure it?  By selecting specific numbers to reach I will know if I hit the mark.

Attainable- It is important to make sure that your goals are actually achievable.  I will be breaking these goals into smaller chuncks, for example, 50 new subscribers in January.  I already have 11, so I am on my way :-)

Realistic – I would love to be a six figure blogger, but I understand that this will not happen in 2010, now after 2010 is a different story.  I think this is one of the most important points because if your goals are not realistic you will get discouraged and stop trying.

Timely- By putting a time frame on your goals you will have a clear target to work towards.  That is why the begging of the year is such a good time to talk about blogging goals for the year ahead.

What do you think, are these SMART blogging goals that I have set?  Please drop a comment and let me know what your goals are.

Oh, I almost forgot, please help me achieve my goals and subscribe to my rss feed.

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